Microsoft Ads agency: advertising on Bing and Yahoo

Microsoft Ads, formerly Bing Ads, is Microsoft’s advertising platform. Your ads appear in the search results of Bing, Yahoo, AOL and DuckDuckGo, and on MSN and in Microsoft Edge. As with Google Ads, you pay per click and set your own budget.

Because you reach people you miss on Google. Bing is the default search engine in Windows and Microsoft Edge and is widely used at work. Competition is lower, so a click is often cheaper than on Google.

We start with a free audit. If you already run Google Ads, we import your campaigns and adapt bids, keywords and ads to the Microsoft network. We install the UET tag for conversion tracking and steer on results. We go through the numbers with you in a meeting, in person or online.

You pay per click and set your own budget. Because there are fewer advertisers, the cost per click is often lower than on Google. Request a free audit and you will receive a tailored proposal.

Yes. Microsoft Ads can import campaigns directly from Google Ads. We then tune them to the Microsoft network, because what works on Google does not always work the same way on Bing.

No, it is an addition. Google remains the largest search engine, but with Microsoft Ads you reach extra searchers at an often lower cost. Together they get more out of your search budget.

Our office is in Heusden-Zolder, Belgium, but our clients are everywhere. We work for companies across Belgium and also support clients in the Netherlands, France, Spain, Germany and Luxembourg. We can meet at our office, at yours or online.